Hi, I'm Dr. Ayeesha!

ayeesha pink top

As a success strategist, I help Black women achieve more in their personal and professional lives by empowering them with a deep understanding of the powerful role their perceptions of their capabilities have on their success in life and how to apply strategies to positively influence them.


When you KNOW what you're capable of you CAN achieve more than you thought was possible.  

That's my wish for you and the #1 reason why I do this work!  

Committed to your success,

ayeesha script

“I would like to be known as an intelligent woman, a courageous woman, a loving woman, a woman who teaches by being.” 

Maya Angelou

My Business Story


Every business has a backstory and mine started in graduate school in North Carolina. 

In August 2014, I started my doctoral program. I was excited about going back to school and also unsure about my ability to be successful. By excited, I mean I was eager to go back to graduate school because, at the time, I had decided that I wanted to be a full-time faculty member and at most colleges and universitites you have to have a PhD to do so. I was also anxious about how I would do in a PhD program because my master's degree had taken a toll on my confidence. 

Despite my self-doubts, I continued with the program and began studying first-year students and courses that help them succeed in college. The data confirmed that one of the primacy influencers of success in college and beyond was a student’s positive perception of their abilities (also know as positive or high self-efficacy). As I dove further into the research and started working directly with students, I quickly learned how to improve my self-perception of my abilities and ended up earning my PhD in 3 years - faster than I ever thought was possible! Once I graduated, I knew I had to share this information with any woman in pursuit of big goals and worthy dreams. After relocating to Portland, OR in early 2018, I started my business.

Point: I solved the dilemmas of self-doubt and underachievement for myself and I want to share my solutions with you!